Sonicbrand created a sonic identity for Dolmio that amplifies the great big heart, epic taste and cheeky little touches at the heart of the brand.
Cooking with Dolmio is all about doing things your way and this brand purpose inspired a sonic identity that combines a diverse blend of musical genres, instruments and voices that convey a sense of community, fun and freedom.
The brand’s sonic logo and catching sung tagline was designed to seamlessy syncronise with the new brand platform ‘DOLMIO YEAH!’ and its new visual logo animation.