STOCKING FILLER: HIT BRANDS hits the shelves just in time for Christmas

ImageFor all those interested in how music and brands can play nicely, here is a new book you should have a look at: Hit Brands: How Music Builds Value for the World’s Smartest Brands.

It brings together a trio of leading thinkers and business minds from the world of music and brands. You’ve got Daniel M. Jackson, founder and MD of CORD Worldwide, Richard Jankovich, who has loads of impressive job titles and has worked with some of the biggest brands, and Eric Sheinkop, CEO of MusicDealers.

Forget that Union J 2014 Annual you were thinking of buying and try this for some bedtime reading.

One comment

  1. Pingback: All this talk about brands and music… | Agency Of Record

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